Dr Alek Nikolic discusses the benefits of ordering your skincare online…
South Africa’s online retailers have been enjoying a massive boom in their virtual, web-based shopping sales of late. And yes, while it’s a given that this noticeable uptick in e-commerce transactions can be largely attributed to the effects of COVID’s restrictions and lockdowns, it does not deter the fact that the popularity and growth of SA’s online industry have not only seen a sharp incline for many years now but is also displaying no signs of slowing down any time soon.
That said, however, the demand in SA e-commerce still sadly pales in comparison to that of international trends.
What are the reasons for this?
There are various factors at play when it comes to SA not being as tech-savvy or user-tech-friendly as their international counterparts. These include (but are not limited to):
- Concern about online security when making payments
- Fraudulent sites
- Long delivery times
- Difficult return policies
Fortunately, it’s not all bad news. In fact, the advantages of online shopping surpass its cons.
These benefits include:
- Convenience (one can shop at any time, on any day)
- Greater selection
- Greater variety
- Information at one’s fingertips
- No pressure from sales people
- One can easily compare prices between brands and products
SkinMiles – The beauty of buying online
In November 2015, I launched an online skincare store called SkinMiles (www.skinmiles.com), with its primary goal being to consistently offer our customers an unsurpassed online retail experience – one that is built on the best level of service, together with a dedicated team who are focused on providing expert skincare advice.
We furthermore wanted to ensure the highest degree of security in terms of browsing and completing payments. In order to achieve this, we utilise the recommended international standards for security encryption with our payment gateways and systems. Our payment gateway, Paygate, has been certified compliant with the security standards of the Global Payment Card Industry (PCI) Security, which includes Mastercard’s SecureCode, Visa’s Verified-by-Visa, and American Express SafeKey.
I believe that another one of our key strengths is the ability to recommend skincare advice online. We have tried to make this as easy as possible through a number of channels, such as:
- Offering a Face2Face experience with Dr Alek Nikolic. This process will ask you to complete a fairly comprehensive list of questions, along with a request to upload a photograph of your face. Once it’s received by Dr Alek himself, he will go through everything before recommending a skincare regime
- An live online chat during business hours is then provided, which allows photo uploads and a one-on-one conversation with one of the three experienced skincare therapists at SkinMiles
- This is followed by an online Zoom skin consultation, where one can book a 20-minute consult with their chosen skincare therapist
- Finally, we have a direct WhatsApp number for instant advice and feedback: 065 896 0026.
Other benefits to shopping online for your skincare at SkinMiles include:
- An international array of over 100 sophisticated brands and 3500 products (skincare and makeup)
- Free samples with every order
- Next day delivery to major centres in SA
- Free delivery on orders over R 750.00
- Last but not least, SkinMiles has one of the best loyalty programmes available: it allows you to earn SkinMiles rewards that never expire, and can be used anytime when shopping.
In closing
If you are looking for a convenient and safe place to shop for your skincare products, then visit our site at www.skinmiles.com. Please do not hesitate to contact us for any queries or advice for your skincare regime – we would love to hear from you!
Written by Dr Alek Nikolic
www.skinmiles.com
Disclaimer: this article was sponsored by SkinMiles.com
MBBCh (WITS) ATLS (ACS) MBA (UCT)
Dr Alek Nikolic is a doctor with a special interest in aesthetic medicine and is at the forefront of the latest developments in his field. With a focus on skin care, skin ingredients, and cosmetic dermatology treatments such as lasers, chemical peels, Botulinum toxin, and Dermal Fillers, he has performed over 20 000 procedures to date and is responsible for training many medical practitioners both locally and internationally. After receiving his MBBCh from the University of the Witwatersrand (1992) he went on to do an MBA at the University of Cape Town (2000). With over 24 years in private practice, he has lectured and performed live demonstrations across the globe, including Bangkok, Rome, Paris, Monte Carlo, Prague, and Warsaw. Some of his accolades include: Owner of Aesthetic Facial Enhancement, Owner of online skincare store SkinMiles.com, Owner and formulator of Skin Ingredients (sk.in): www.skiningredients.com, Founding member of the South African Allergan Medical Aesthetic Academy, Advisor to Allergan Local Country Mentor in Facial Aesthetics, EXCO Member of the Aesthetic and Anti-Aging Medicine Society of South Africa (AAMSSA), and is an Associate Member of the American Society of Laser Medicine and Surgery (ASLMS).